UBAL, Valentina Ortiz; OLIVEIRA, Marta Olivia Rovedder de; SILVEIRA, Rodrigo Heldt; LUCE, Fernando Bins. Marketing e Desempenho no Mercado de Capitais. International Journal of Business and Marketing, [S. l.], v. 2, n. 1, 2017. Disponível em: https://www.ijbmkt.org/ijbmkt/article/view/25. Acesso em: 29 ago. 2025.